Digital Marketing Assistant

We run one of the larger SaaS platforms for commercial insurance carriers, processing millions of policy transactions a year. Annual releases gave way to two-week sprints years ago, and the platform now handles over 200 million API calls a day.

Role overview

We are adding a Digital Marketing Assistant to our Performance Marketing team. Joining the Performance Marketing team in Casper, reporting to the Marketing Manager. Fully remote. You can work from anywhere in the US. We do not have many meetings. Most updates happen in writing.

Your responsibilities

• Research keywords and negative keywords for paid search
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Write ad copy and work with design on creative variations for testing
• Coordinate with the web team on landing page updates
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Track competitor ads and promotions
• Run A/B tests on ads, landing pages and email subject lines
• Report weekly on ROAS, CPA, CTR and conversion rate by channel

Minimum qualifications

• 1-2 years of hands-on paid media or digital marketing experience
• Detail oriented with budgets and tracking setup
• Able to write tight ad copy within character limits
• Bachelor's degree in marketing or a related field, or equivalent experience

Nice to have

• Canva or Figma for quick creative edits
• Looker Studio dashboards
• Shopify experience

The salary range for this role is $47,000 - $63,000/year. This range reflects base salary only.

Perks and benefits

• Health insurance
• 401(k) with 4% match
• Paid sick leave
• Stock options
• Profit sharing

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Fremont Technologies.