Digital Marketing Assistant

Development, finance, compliance and HR teams in Berlin support program staff in the field. Volunteers number in the thousands, coordinated through a dedicated volunteer services team. Evening and weekend events come up a few times a year.

The position:

Barleyridge Outreach sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. Remote within Germany. The team meets in Berlin once a quarter, travel covered. Monday to Friday, regular working hours, flexible start and finish. We ship you a laptop and accessories before your first day.

Your responsibilities:

• Track competitor ads and promotions.
• Research keywords and negative keywords for paid search.
• Segment audiences and manage retargeting lists.
• Coordinate with the web team on landing page updates.
• Keep product feeds clean in Google Merchant Centre.
• Set up and maintain conversion tracking with Google Tag Manager and GA4.
• Audit ad accounts monthly for wasted spend and broken links.
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp.

Minimum qualifications:

• 1-2 years of hands-on paid media or digital marketing experience.
• Detail oriented with budgets and tracking setup.
• Daily working knowledge of Google Ads and Meta Ads Manager.
• Comfortable in GA4 and Google Tag Manager.
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.
• Bachelor's degree in marketing or a related field, or equivalent experience.
• Google Ads certification, or willing to get it within 60 days.

Preferred:

• Attribution tools such as Triple Whale or Northbeam.
• Shopify experience.

Salary: €27,000 to €32,000 a year

Pay and benefits:

• Company pension scheme.
• 30 days of annual leave.
• Meal allowance.

Only shortlisted candidates will be contacted.

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Barleyridge Outreach GmbH.