Copywriter

Since 1959, the company has grown through acquisitions of local media outlets. Stations in Alberta include network affiliates and independent stations.

The role

The Copywriter writes blog posts, landing pages, case studies and email copy for a B2B audience. You will be employed through our employer-of-record partner in Germany, with a local contract and salary paid in euros. You will need at least 4 hours of overlap with US Central time.

Main duties

• Draft website copy, landing pages and product pages.
• Update older articles that have dropped in traffic or contain outdated information.
• Publish and format content in WordPress or Webflow.
• Research topics using industry reports, customer calls and keyword data from Semrush or Ahrefs.
• Interview internal experts and customers for case studies.
• Meet a weekly production schedule managed in Asana.
• Edit drafts from freelancers and other teams for clarity and style.

Required qualifications

• 2+ years of professional writing experience, in-house or at an agency.
• Familiar with basic SEO concepts like search intent and keyword placement.
• Excellent grammar and working knowledge of AP style.
• Experience publishing in WordPress, Webflow or HubSpot CMS.
• Comfortable writing about technical or regulated topics after doing the research.

Nice to have

• Ahrefs, Semrush or Clearscope.
• Journalism background.
• Video script writing.

Compensation: €43,000 - €53,000/year

Benefits

• Monthly internet allowance.
• Wellness allowance.
• Performance bonus.
• Company laptop.

Include your expected salary and earliest start date with your application.

We may close this posting early once we have enough applications.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Selwyn Broadcasting.