Copywriter - Remote

About Gerber Marketing:

Trade publications cover construction, healthcare and manufacturing, with newsletters and events. Since 1963, the company has run a group of radio stations in Geneva. Breaking news means staying late, and comp time makes up for it.

We are creating this position because the workload has grown. Part of the Content team. Fully remote within the US, with occasional trips to Budapest.

Essential duties and responsibilities:

• Optimise articles for search with the SEO specialist (titles, headers, internal links)
• Publish and format content in WordPress or Webflow
• Check content performance in GA4 and share what is working
• Turn webinars and long-form pieces into short social posts
• Research topics using industry reports, customer calls and keyword data from Semrush or Ahrefs
• Meet a weekly production schedule managed in Asana
• Update older articles that have dropped in traffic or contain outdated information

What you'll need:

• 3-5 years of professional writing experience, in-house or at an agency
• Bachelor's degree in English, journalism, communications or a related field
• Portfolio of published work with bylines or verifiable samples
• Reliable on deadlines
• Familiar with basic SEO concepts like search intent and keyword placement

Pay and benefits:

Pay: HUF 770,000-HUF 1,050,000 per month

• Paid parental leave
• Flexible hours
• Home office setup budget
• Health insurance through our employer-of-record partner
• Annual learning budget
• 24 days paid time off
• Public holidays observed per your country

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Gerber Marketing Sàrl.